What Is Pavlok’s Net Worth?

Pavlok is a habit-changing device founded by Maneesh Sethi, an entrepreneur and bestselling author. For over five years, Pavlok has been helping thousands of people around the world form better habits with its core product: the Shock Clock 2.

This device works by sending vibrations or electric shocks to the user when they need a reminder to stay focused on their goals. Pavlok also offers a range of other products, such as the Pavlok Classic, Pavlok 2, and Pavlok Rise, designed to help people achieve their desired behaviors.

Product Offerings

Pavlok’s most popular product is the Shock Clock 2, which works by sending vibrations or electric shocks to the user when they need a reminder to stay focused on their goals.

This product has several features, such as an adjustable vibration intensity level, a snooze button for further reminders, and a seven-day schedule that can be personalized to each user’s needs.

Additionally, Pavlok offers a range of other products, such as the Pavlok Classic, which is targeted at people who want to make changes to their daily habits.

The Pavlok 2 offers improved shock intensity and vibration levels, while the Pavlok Rise focuses on helping users wake up on time with its sunrise simulator feature.

Revenue Sources

Pavlok generates its revenue primarily through product sales, subscription-based services, and partnerships and collaborations.

Product sales consists of the company’s range of habit-changing devices, while subscription-based services are offered on a recurring basis in order to provide users with access to more features and updates.

Pavlok also works with partners and collaborates with companies to expand its reach and further promote its products.

Financial Growth

Pavlok has been steadily growing since it was founded in 2014. According to estimates, the company’s annual revenue for 2020 was around $4 million, which is a significant increase from the previous year.

Product sales have also grown significantly over the years, with more people opting to purchase the company’s habit-changing devices.

Additionally, Pavlok has been expanding into new markets and segments, allowing it to reach a wider customer base and increase its potential for growth.

Competitors and Market Share

Pavlok competes in the habit-changing device market with companies such as Fitbit, Garmin, and Apple. However, Pavlok has been able to differentiate itself from its competitors due to its unique features and offerings.

The company’s Shock Clock 2 is the only habit-changing device on the market that sends electric shocks or vibrations to the user in order to remind them of their goals.

Additionally, Pavlok has been able to establish a strong presence in the market due to its diverse range of products and services, allowing it to expand its customer base and capture a larger share of the habit-changing device market.

Clientele and Success Stories

Pavlok’s customer base includes individuals from all walks of life, ranging from CEOs and entrepreneurs to stay-at-home parents.

The company has been successful in providing its customers with the tools they need to achieve their desired behavior changes, whether it be getting out of bed on time or breaking a bad habit.

Pavlok also regularly features success stories from its customers on its website and social media channels, further demonstrating the company’s commitment to helping people change their lives for the better.

Challenges and Setbacks

Although Pavlok has experienced steady growth in recent years, the company has faced a number of challenges and setbacks.

One of the biggest challenges facing Pavlok is its dependence on individual users to purchase its products.

The company’s success hinges heavily on customer satisfaction and trust, as well as their willingness to continue using the devices.

Additionally, due to the specialized nature of its products, Pavlok has faced difficulty in penetrating new markets and expanding its customer base.

Net Worth

Despite the challenges it faces, Pavlok’s net worth is estimated at around $20 million as of 2021.

This impressive figure is a testament to the company’s ability to successfully navigate the habit-changing device market and deliver products that not only help users make changes, but also stand out from their competitors.

The continued success of Pavlok is an encouraging sign for the future of the company, as it continues to work towards helping more people reach their goals.


Pavlok is a rapidly growing company with an impressive financial track record. Over the years, the company has developed an array of habit-changing devices, including its Shock Clock 2.

Pavlok has also managed to differentiate itself from its competitors by offering unique features and services not found in other products on the market.

As a result, Pavlok has been able to grow its customer base and capture a larger share of the habit-changing device market.

With the right strategies in place, Pavlok is poised to continue its strong financial growth and remain a leader in the habit-changing device market.


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